Cone Denim Introduces Noble’s Ionic+® Technology at Kingpins as Prelude to Fall 23 Retail Partner Launch

New York, NY. Noble Biomaterials, a global leader in antimicrobial and conductivity solutions for soft surface applications, today announces its partnership with Cone Denim revealed at 2023 Kingpins Show in New York, July 19-20. The innovative denim fabric will be featured by Mack Weldon at retail this Fall.

Cone Denim developed a new denim fabric using Noble’s Ionic+® technology, which harnesses the power of positively charged silver ions permanently embedded in yarn fibers to inhibit the growth of bacteria and microbes on the surface of the fabric. Through this advanced technology, Cone has created sustainable protection for jeans that remain microbe and odor-free, thus reducing the need for frequent washing.

“Cone Denim is ahead of the curve offering a commercially ready denim using Ionic+® permanent mineral technology,” says Allon Cohne, chief marketing officer at Noble Biomaterials. “They came to us early on in anticipation of this trend and had a solution ready when market leaders like Mack Weldon called to include for Fall 2023. Ionic+® is well suited for the increased demand of fabric solutions that offer ‘wear more with reduced impact’ benefits.”

“We are excited Mack Weldon has partnered to bring the Ionic+® technology to market, merging the sustainable fabric manufacturing by Cone with the added benefit of sustainable garment care for the consumer,” says Kevin Reardon, SVP Commercial Strategy at Cone Denim.

Cone Denim’s fabric combined with Ionic+® technology was designed with sustainability at its core. The Ionic+® performance lasts the lifetime of the garment, resulting in fewer washes, reduced water consumption, and energy use. The denim is also dyed using one of Cone Denim’s Distilled Indigo (pre-reduced) shades, which offers additional water, energy, and chemical savings. Recent industry studies show forgoing even one wash and dry cycle can deliver significant upside in conserving water and energy. The denim industry is increasingly finding new ways to reduce water and energy consumption in textile production. Cone Denim and Ionic+ now offer the same concept of reduced resource consumption to the end user.

About Noble Biomaterials, Inc.

Noble Biomaterials, Inc. is a global leader in antimicrobial and conductivity solutions for soft surface applications. The company produces advanced material technologies designed for mission-critical applications in the performance apparel, healthcare, industrial, and emerging wearable technology markets. Its flagship brands, IONIC+®, X-STATIC®, and CIRCUITEX®, are used by hundreds of world-class licensees to provide odor elimination, infection prevention/management, biometric monitoring, and conductive protection benefits. Noble Biomaterials is a registered FDA medical device facility, an essential sole-source technology supplier to the US military, and a US EPA–registered antimicrobial manufacturer. Noble products are EPA, FIFRA, BPR, and CE conforming.  Its headquarters and manufacturing facilities are in Scranton, PA, and the company has offices in Europe, Asia, and South America.

For more information on Noble Biomaterials and to view their full range of fabric applications, please visit www.noblebiomaterials.com.

About Cone Denim

A leading denim innovator for more than 130 years, Cone Denim® delivers unparalleled expertise and advanced denim capabilities that service and inspire the global market. Cone promotes sustainable practices through its Sustainblue™ denim fabrics representing the highest standards in responsible manufacturing and Cone’s commitment to making a positive impact in its communities. From performance denims and superior S GENE® technology to vintage re-creations of Cone Deeptone Denim™ reaching back to the early 1900s, Cone offers unique collections of Performance, Stretch, Selvage, and Distilled Indigo™ denims crafted out of the Cone®3D R&D incubator. Cone Denim operates as part of Elevate Textiles, Inc., with manufacturing capabilities in Mexico and China and a global network of sales, product, and merchandising professionals based out of Greensboro, N.C., New York, Los Angeles, and Hong Kong. To learn more, visit us at conedenim.com, LinkedIn, Instagram, and Facebook or elevatetextiles.com.