The Favorite

Everything you want in a jean fused into one; comfort, softness, performance, natural beauty + brilliant indigo shades.

The Favorite

All of the best elements you want in a jean fused into one fabric - comfort, softness, performance and brilliant indigo color. This story promotes natural beauty and it shines bright. The fabrics give you a full range of wash options and require minimal wash processing to bring out the natural character and beauty. Perfect balance of authenticity and versatility for a wide range of fits and silhouettes.


We created The Favorite and we hope it will be yours.

Cone Denim Collection The Favorite

Key Features

  • Natural softness without the use of alternative fibers or chemical finishes
  • Minimal wash processing required to showcase the natural beauty of these fabrics
  • Unisex collection
  • Variety of stretch levels for your perfect fit
  • Featuring Distilled Indigo™ eco-friendly liquid indigo dyes
  • New classic